PM-International appointed to the Federal Economic Senate

Schengen, Luxembourg, 29th October 2024

We are excited to announce the appointment of PM-International, represented by CEO & Founder, Rolf Sorg, to the Federal Economic Senate (BWS). Jürgen Gachot, Director of the Federal Economic Senate, officially appointed PM-International and Rolf Sorg during his visit to the company’s International Headquarters in Schengen, Luxembourg.

The Federal Economic Senate (BWS) is a prestigious global economic body. It includes top hidden champions, world market leaders, and notable figures from business, science, and culture. The BWS represents the backbone of the economy, promoting prosperity, stability, and continuity. It is particularly committed to supporting international businesses and collaborates closely with research, science, and politics on a global scale. No other body unites entrepreneurial courage, innovation, and social responsibility as strongly as the BWS.

Jürgen Gachot praised the innovative company PM-International and its FitLine brand, stating, “They are at the forefront of the international industry in health and well-being. The appointment is a direct result of the ethics and values that the company and Rolf Sorg have upheld for over 30 years. We, as the Federal Economic Senate, are thrilled with our new member and the opportunities this will create for international cooperation.”

Rolf Sorg sees this appointment as a significant opportunity: “Being accepted into the Federal Economic Senate is a recognition of the collective success of our entire team at PM-International, and a personal honor for me. This appointment gives us the chance to contribute our experiences and ideas to economic policy issues, helping to make not only our company but also SMEs even more future proof. At the same time, we view this as a vital platform to further strengthen our innovative capabilities and, through exchanges with members, gain valuable insights for our continued growth.”

The Federal Economic Senate (BWS) is the highest body in the German BVMW association for small and medium-sized companies. The approximately 400 members of the Federal Economic Senate represent the top decision-makers and role models in the SME sector. These entrepreneurial personalities contribute their outstanding life achievements, expertise, and commitment, and their companies account for over 1.2 million jobs and more than €120 billion in annual revenue.

About PM-International:

Since 1993, PM-International develops and distributes a premium range of scientifically formulated products for health, fitness and beauty under its FitLine® brand – many of which have a patented technology.

More than 900 million FitLine® products have been sold worldwide. Headquartered in Luxembourg, the family business distributes its products from over 45 subsidiaries on 6 continents.

The exclusive Nutrient Transport Concept (NTC®) represents the company's core competency and over 30 years of experience in product development: it delivers the nutrients when they are needed and where they are needed – to the cellular level, from inside and outside. To guarantee a continuous high product quality, the products are regularly and independently tested by ELAB Analytics GmbH. Via the QR code on the packaging, consumers can directly review information about the analysis. We believe that PM-International is still the only company that offers this level of transparency.

More than 1,000 top athletes from over 85 disciplines and 40 nations trust in FitLine products. FitLine is the official supplier of numerous sports organizations and national teams, such as the ATP Tour for men's elite tennis, the German, Austrian, and Canadian Ski Associations (DSV, ÖSV, ACA), the German Cycling Federation (BDR), the German Athletics Association (DLV), the Royal Belgian Handball Federation (URBH), and many others, with some of them for more than 20 years.

Further information can be found under: www.pm-international.com